Most growth problems come down to the same thing: the right work is not getting done, or nobody owns it.
BizLegos is run by Utkarsh Deep. I have spent 15 years growing e-commerce and SaaS businesses. For the last few I have run growth and operations on AI systems I built and use myself. This page tells you what I do, how I work, and whether I am the right fit for you.
What I do
I install and run the Marketing OS: an 18-block operating system for growth, built for businesses where the founder is still the marketing department. Three engagements, one system:
- AI-Augmentation Audit. All 18 blocks of your marketing operation scored red, yellow, or green, each leak priced in dollars. One week, $2,500, and the fee credits toward an installation.
- Marketing OS Installation. The blocks your audit prioritizes get built on your accounts, with the runbooks that explain every piece. $5,000-$8,000.
- Marketing OS Operator. I run the system against your numbers every week: campaigns, content, optimization, plain-English reporting. $2,500-$4,000/mo.
You own all of it: the accounts, the data, the runbooks. Cancel anything and the system keeps working exactly as it stands.
The AI part, straight
Most SMBs I talk to have tried ChatGPT and gotten a paragraph of generic copy. The fix is wiring AI into how the business actually runs.
I build AI into your operations and marketing as working systems. A content pipeline that takes one idea and produces a week of posts in your voice. Follow-up, review requests, and reporting that run whether you are watching or not.
You own the systems. They run on your accounts. There is no subscription to a black box.
Proof, the honest kind
The content pipeline on this site runs on the same blocks I install for clients. One idea in, a week of posts out, published on schedule.
And I ran my own 18-block audit before selling it to anyone. It found 7 red blocks in my own operation. They are being fixed in the open, on this site, using the same roadmap the audit produces for clients.
Who this is for
Owners and operators at e-commerce, SaaS, local service, and trade businesses, roughly $500K to $10M in revenue, teams of 1 to 50. You have proven demand. Marketing works in places, and it still runs on your evenings.
If you cannot finish the sentence “my customers hire me to ___” in under 10 seconds, that is usually where we start.
How I work
- Accountability: you know what I did and what it produced.
- Transparency: you see the real numbers, including the ones that did not work. Especially those.
- Simplicity: one clear next move, not a 40-slide strategy deck.
- Fit: I would rather tell you this is not a match than sell you the wrong engagement.
Next step
Start with the audit. $2,500, one week, all 18 blocks scored, every leak priced. If the numbers do not support the work, the report says so, and you keep it either way.
Book a free 15-minute fit call. Bring your numbers. I will tell you straight what I would do first.
Everything else: hello@bizlegos.com